25 July 2009

Book plugging news

It's 10 days since I posted some comments about the impact of BBC 'plug-a-book' shows on sales, following a mention of Speech-making and Presentation Made Easy (see above) on the BBC website.

As expected, it soon slipped back from its all-time high of 1,841st in the Amazon bestsellers chart, but it's still been averaging about 220,000 places higher than it was before the plug on the BBC website.

What this means in terms of actual sales, I'll have to wait for news from the publishers.

But, with the ever-growing domination of booksellers like Waterstones, Amazon and word-of-mouth are becoming even more important to frustrated authors, and the book's current placing prompts a degree of cautious optimism that it might have just about reached lift-off.

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