11 February 2010

Business Communicator of the Year 2010

Brian Jenner has just announced that the UK Speechwriters' Guild 'Business Communicator of the Year, 2010', is Martin Broughton (right), Chairman of BA and former President of the CBI.

Further details of the citation can be seen HERE, where, the news is introduced as follows:

The judges said: "During his tenure as President of the CBI Martin Broughton's speeches were witty, direct and controversial, making headlines and entertaining audiences. He can craft a phrase, select a great quotation and crack a good joke, which is extremely rare among top British executives and almost unheard of from a man trained as an accountant. His speeches should be studied by corporate communications departments as models of excellence."

The runners-up were Mervyn King, Governor of the Bank of England and Rory Sutherland, Vice-Chairman of Ogilvy Group UK.

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