How to prepare a televised speech, Part (1): appearance, posture & content

Yesterday's post marking the 30th anniversary of the BBC comedy series Yes Minister seemed to go down quite well with a lot of visitors, especially from the USA where it was apparently never broadcast.

After Jim Hacker's promotion in the Yes Prime Minister series, there was an episode with some essential guidelines for anyone who ever has to help a speaker preparing for a televised speech.

As it's quite a long sequence, I'll be posting it in three parts, of which this is the first two minutes: