Not Clinton, not McCain but Obama

For speech-making anoraks like me, Barack Obama’s arrival on the public stage at the 2004 Democratic Convention was a joy to behold. If you’re looking for examples of how to do it well, you can always find plenty of illustrations in more or less any speech he ever makes.

If you’re interested in rhetorical techniques, his widely acclaimed victory speech in Chicago relied very heavily on one of the simplest devices of all, namely the three-part list – of which he cranked out 29 at a rate of just under one every 30 seconds.

John McCain, he told us, had done three worthy things and so had Joe Biden. What’s more, the genius of America has three components to it.

He seems particularly keen on combining contrasts with three part lists, and especially contrasting a third item with the first two, as when he said “We have come so far, we have achieved so much but there is so much more to do.”

This example also has the longest item in third position, which is a common feature of some of the most famous three-part lists of all times, such as “Father, son and holy spirit” and “Life, liberty and the pursuit of happiness.”

As everyone seems to agree, Obama is a seriously good orator. Apart from his mastery of rhetoric and imagery, I think part of his genius has been to secularise the religious (i.e. Christian) language and imagery of Martin Luther King in a way that implicitly reminds people that he's on message with MLK, while appealing to important wider constituencies of non-Christian voters - especially Jews, but also Muslims, agnostics and atheists - who might otherwise have felt excluded.

For more on this (when I've had time to check it out a bit more), watch this space.

How the BBC handled one complaint about Ross

On 5th September, I made the mistake of phoning the BBC complaints line after the British Olympic gold medallists appeared on Jonathan Ross's Friday night show.

It wasn't the sniggering double entendres about 'muscles', pitiful though they were (see below for a sample), that made me pick up the phone, but Ross's mockery of one of his guests for wearing glasses and reaction to his loss of a contact lens during the final with "boo f******* hoo" (also on the clip below)

I was told by the complaints department that such language was quite normal on his programmes and that regular viewers knew perfectly well what to expect. I was then informed that it was alright because it was after the 9.00 p.m. ‘watershed’, when swearing is O.K.

When I made the rather obvious point that a lot of children would have been allowed to stay up late to see their heroes on their return from the Olympics, the reply was that it was the fault of parents, not the BBC, if there happened to be any young children watching.

What was made very clear was not just that Ross had the BBC'S full approval to use offensive language, but that they were prepared to defend his right to do so against anyone stupid enough to complain about it.

But that, of course, was two months before the recent uproar about his witty contribution to the Russell Brand show.


Another BBC News Slideshow

Click on the title above to watch the show and then write an essay on one or more of the following:

(1) To what extent are you any the wiser?

(2) Compare and contrast the helpfulness of the slides in helping you to understand the message(s).

(3) Evaluate Mr Peston's chances of being awarded the Nobel prize for economics.

Don't put clocks back

If you find the darker afternoons that start tomorrow a depressing and pointless exercise, you might be interested in an article in The Times a few days ago (click on title above for the full story).

Apart from relieving the gloom, not putting the clocks back tonight would reduce electricity consumption by 1-2% and save NHS expenditure on dealing with accidents and emergencies:

“During an experiment 40 years ago, when British Summer Time was used all year for three years, there was an average of 2,500 fewer deaths and serious injuries each year. Opposition from Scotland contributed to the decision to return to putting the clocks back in winter.”

If putting the clocks back is such a big deal for the Scots, why don’t we let them do it on their own?

A different time zone in Scotland might be marginally inconvenient for the rest of us, but no more so than it already is when trying to plan meetings in other EC countries.